I've been enjoying all the wisdom that Ed Dale, has taught us regarding Market Leadership. I've been in the Challenge since 2008, and this is something that had never been shared with us at this level of depth.
So as Ed says, market leadership is something that takes a long time to build, which I agree with, but at this point I'm a little bit confused, as I know we are in the testing phase of the niches, so I'm not sure if it is certain at this point, if we will continue with the site or not down the road.
Sometimes I think of market leadership being similar to getting married, so I guess at some point in time, we will need to pickup one that we will lead in the long term.
So my question is: How do I know if it is worth doing market leadership for a niche we don't know if it will be profitable enough to continue in it?
I'm asking this question, because earlier this year, I tried to get involved into a niche market myself, and started to participate in forums, read books, magazines, identified and followed the leaders in the niche market, and tried to become one of them in the niche itself etc., but then when the Challenge started, and I learned the super cool lesson from Dr. Anthony Fernando about competition analysis, I realized my keywords were almost impossible to dominate, and there was very little commerciality in it. So then I got frustrated, that I had spent so much time and effort, learning a niche that might not be the best to "get married" with so to speak.
Thanks a lot in advance, for all the top quality content you have shared with us so far. I've been enjoying every lesson